Zus health - Design System

A complex healthcare can be easy when it's customisable :)

My Role

Lead product designer

Team

Bharat Pothula & Bhanu Kalyan (UXDs)
Naveen Chevuru (PM)

Year

2021

Category

0 to 1 Product launch, Branding, Healthcare web platform

Overview

As Zus Health's lead product designer, I developed a design system integrating our brand identity to ensure consistency and usability across the platform.

My goal in creating a robust design system for Zus Health was to establish consistency and coherence across the entire platform, which serves two distinct user groups: Admins and Care Takers.

Through a unified visual language and user experience, I aimed to strengthen the platforms brand identity, enhanced usability, and simplified the design and development workflow.

🖌️   Branding and creating a style guide

As Zus Health's lead product designer, I developed a design system integrating our brand identity to ensure consistency and usability across the platform.

🖌️   Branding and creating a style guide

As Zus Health's lead product designer, I developed a design system integrating our brand identity to ensure consistency and usability across the platform.

🖌️   Branding and creating a style guide

As Zus Health's lead product designer, I developed a design system integrating our brand identity to ensure consistency and usability across the platform.

"A strong brand can help healthcare organizations differentiate themselves from competitors and attract and retain patients"

To build a trustworthy brand, ensure design consistency, and improve coordination among designers and team members, I created a Style guide based on material guidelines. Here's how I translated the Zus branding -

Not a linear process but it worked :)

Even though we started with MVP, and have our research & wireframes established along the golden path, we've identified a crucial challenge in maintaining design consistency.

Not a linear process but it worked :)

Even though we started with MVP, and have our research & wireframes established along the golden path, we've identified a crucial challenge in maintaining design consistency.

Not a linear process but it worked :)

Even though we started with MVP, and have our research & wireframes established along the golden path, we've identified a crucial challenge in maintaining design consistency.

Having multiple designers working independently could lead to inconsistent component variations across screens, highlighting the need for a standardized design system. Since this platform was being built from scratch, it didn't make sense to create every single component from scratch too.

So tried utilising a concept known as the Pareto Library, inspired by the Pareto Principle.
What is Pareto library?

The primary goal was to find a Healthcare UI Kit that already contained basic components. This allowed me to start designing without having to create every single component from scratch. However, this approach was only intended for the screens in minimum viable product (MVP).

Identifying the components to find and use

Drew an example table to understand what parts we might need in designing the mocks.

Identifying the components to find and use

Drew an example table to understand what parts we might need in designing the mocks.

Identifying the components to find and use

Drew an example table to understand what parts we might need in designing the mocks.

Documentation

Documented all states with detailed information to guide future designers and developers

Documentation

Documented all states with detailed information to guide future designers and developers

Documentation

Documented all states with detailed information to guide future designers and developers

Challenges

Designing a comprehensive design system came with significant challenges.

Challenges

Designing a comprehensive design system came with significant challenges.

Challenges

Designing a comprehensive design system came with significant challenges.

The primary hurdle was maintaining consistency across the platform while adapting to different user needs. I aimed to a framework with create strict guidelines while leaving room for creative solutions to balance the flexibility and uniformity.

To ensure compliance with HIPAA regulations and healthcare web accessibility standards, I implemented several key design considerations:

  • Color Contrast and Typography: Maintained WCAG 2.1 AA standards for text contrast ratios and selected fonts for maximum readability

  • Keyboard Navigation: Designed clear focus states and logical tab ordering for users who cannot use a mouse

  • Screen Reader Compatibility: Incorporated proper heading hierarchy and ARIA labels for essential elements

  • Form Design: Created accessible form controls with clear error states and helpful instructions

  • Data Privacy: Implemented visual cues and warnings for sensitive information handling in compliance with HIPAA

  • Documentation: Provided comprehensive guidelines for developers to maintain accessibility standards during implementation

Outcomes

Although I started with a basic design system, cleaning it up and retaining only essential components was a significant challenge. Since the engineering team needed working specifications clearly communicated actively developing the system, clear communication was crucial to ensure they knew which version to reference and what changes were in progress.

Despite these challenges, the process was very rewarding as I developed a comprehensive framework that improved user experience while streamlining the design process for our entire team.

Now let's connect & make something great!

I'm always open to new opportunities, collaborations, and connections. Whether you have a project you'd like to discuss, want to share your work, or just say hi! Feel free to reach out.

Now let's connect & make something great!

I'm always open to new opportunities, collaborations, and connections. Whether you have a project you'd like to discuss, want to share your work, or just say hi! Feel free to reach out.

Now let's connect & make something great!

I'm always open to new opportunities, collaborations, and connections. Whether you have a project you'd like to discuss, want to share your work, or just say hi! Feel free to reach out.

In some other universe, we're already friends. So why not in this one 😉

@2025 • Crafted by anuhya with inspiration, peer pressure, and sleepless nights with bursting ideas

In some other universe, we're already friends. So why not in this one 😉

@2025 • Crafted by anuhya with inspiration, peer pressure, and sleepless nights with bursting ideas

In some other universe, we're already friends. So why not in this one 😉

@2025 • Crafted by anuhya with inspiration, peer pressure, and sleepless nights with bursting ideas